Liberty Rowley currently serves as the Artist's Estate Manager for The Estate of Elly Thomas, where she plays a pivotal role in preserving and promoting the legacy of the late sculptor. With over 14 years of experience in marketing, public relations, and audience development within...
Liberty Rowley currently serves as the Artist's Estate Manager for The Estate of Elly Thomas, where she plays a pivotal role in preserving and promoting the legacy of the late sculptor. With over 14 years of experience in marketing, public relations, and audience development within the arts sector, Liberty brings a wealth of expertise to her position. Her entrepreneurial spirit drives her to develop innovative marketing strategies that not only elevate Elly Thomas's work but also engage diverse audiences, from art enthusiasts to institutional stakeholders.
In her current role, Liberty is responsible for managing the estate's communications and outreach initiatives. She adeptly crafts compelling narratives that resonate with various audiences, ensuring that Thomas's artistic vision continues to inspire and captivate. Her proficiency in online marketing and social media strategies has been instrumental in expanding the estate's digital footprint, allowing for greater accessibility to Thomas's sculptures and exhibitions. Liberty also oversees the creation of promotional collateral and manages press relations, fostering strong connections with cultural institutions and art galleries.
Key projects under her leadership include organizing exhibitions that showcase Thomas's work, collaborating with curators to develop engaging programming, and implementing volunteer management initiatives that enhance community involvement. Liberty's skills in design software like InDesign complement her marketing efforts, enabling her to produce visually striking materials that reflect the essence of Thomas's artistry. Through her dedication and strategic approach, Liberty Rowley ensures that the legacy of Elly Thomas not only endures but thrives in the contemporary art landscape.