Laurent Zennadi serves as a Digital Growth Marketing Consultant at Oracle, where he leverages his extensive expertise in branding identity and e-business to drive transformative digital strategies. In his current role, Laurent is instrumental in designing high-performance conversion pages that enhance user experience and optimize...
Laurent Zennadi serves as a Digital Growth Marketing Consultant at Oracle, where he leverages his extensive expertise in branding identity and e-business to drive transformative digital strategies. In his current role, Laurent is instrumental in designing high-performance conversion pages that enhance user experience and optimize customer engagement. His proficiency in SEO strategy development is particularly noteworthy, as he rapidly implements techniques for Security & IaaS and Autonomous products, ensuring that Oracle’s offerings are not only visible but also compelling in a competitive digital landscape.
One of Laurent's key projects involves initiating a comprehensive digital web marketing transformation, where he evangelizes best practices for web and digital engagement across teams. His approach combines strategic insights with hands-on tactics, fostering a culture of innovation and agility within the organization. By creating a robust web development strategy focused on IaaS and IT Operations Management (ITOM), he positions Oracle to effectively meet the evolving needs of its customers.
Laurent's skill set is bolstered by a deep understanding of tools such as Google Webmaster Tools and Google AdWords, which he utilizes to enhance web analytics and search engine marketing (SEM) efforts. His ability to synthesize data-driven insights into actionable strategies has proven invaluable in optimizing Oracle’s digital presence. As he continues to navigate the complexities of the digital landscape, Laurent remains committed to driving growth and establishing Oracle as a leader in the cloud and IT services sector.