Laurence Freeman has been a pivotal force in the philanthropic landscape at The University of Kansas Health System since joining the Philanthropy and Community Outreach team in September 2002 as Development Director - Grateful Patients. In this role, he is instrumental in the acquisition and...
Laurence Freeman has been a pivotal force in the philanthropic landscape at The University of Kansas Health System since joining the Philanthropy and Community Outreach team in September 2002 as Development Director - Grateful Patients. In this role, he is instrumental in the acquisition and retention of major and principal gifts, leveraging his extensive expertise in moves management and major gift campaigns to foster meaningful relationships with donors. Freeman’s strategic approach to donor recognition and cultivation has significantly enhanced the organization’s ability to engage grateful patients, transforming their appreciation into impactful philanthropic support.
Freeman's career trajectory began in 1985 with the Kansas City Comets, where he honed his skills in communications and sales, later transitioning to the Kansas City Chiefs. This diverse background in sports marketing and business development has equipped him with a unique perspective on donor engagement and volunteer recruiting, essential components of successful fundraising initiatives. His adeptness in telefundraising and bequest strategies has further strengthened the financial foundation of the health system, ensuring that vital resources are available for patient care and innovative medical research.
Under Freeman's leadership, key projects have included the development of targeted campaigns that resonate with the experiences of grateful patients, fostering a culture of giving that aligns with the health system's mission. His commitment to non-profit fund development not only enhances the organization’s fundraising capabilities but also enriches the community by ensuring that patients receive the highest quality of care. Freeman’s blend of passion, experience, and strategic insight continues to drive significant philanthropic growth at The University of Kansas Health System.