As the Director of Strategic Communications at the ACLU, Lauren Weiner plays a pivotal role in shaping the organization’s narrative around critical social justice issues. With a proven track record in the nonprofit sector, Lauren leverages her expertise in strategic communications to amplify the ACLU's...
As the Director of Strategic Communications at the ACLU, Lauren Weiner plays a pivotal role in shaping the organization’s narrative around critical social justice issues. With a proven track record in the nonprofit sector, Lauren leverages her expertise in strategic communications to amplify the ACLU's mission of defending individual rights and liberties. Her work encompasses a diverse array of pressing topics, including criminal justice reform, racial justice, LGBTQ+ rights, and reproductive freedom, where she crafts compelling messaging that resonates with various audiences.
Lauren’s strategic oversight involves long-term planning and the development of a robust communications strategy that not only addresses immediate concerns but also positions the ACLU as a thought leader in the advocacy space. She spearheads media outreach and rapid response initiatives, ensuring that the organization is agile and proactive in its communications during pivotal moments. Her storytelling background enables her to break through the noise, effectively engaging stakeholders and the public through press releases, social media campaigns, and impactful blog posts.
In addition to her core responsibilities, Lauren is instrumental in planning external engagement strategies for social impact corporate partnerships, collaborating with innovative companies like OKCupid and Everlane. These partnerships not only enhance the ACLU's visibility but also align with its mission to promote social justice across various sectors. With a strong foundation in media relations and public speaking, Lauren is adept at navigating political landscapes and fostering dialogue around critical issues, making her a key asset in the fight for justice and equality.