Lauren Meiners is an accomplished Business Development Manager at Epsilon, where she leverages her extensive experience in sales and marketing to drive strategic partnerships and foster growth for the company. With a focus on outcome-based marketing, Lauren plays a pivotal role in connecting Epsilon's innovative...
Lauren Meiners is an accomplished Business Development Manager at Epsilon, where she leverages her extensive experience in sales and marketing to drive strategic partnerships and foster growth for the company. With a focus on outcome-based marketing, Lauren plays a pivotal role in connecting Epsilon's innovative solutions with the needs of top brands, agencies, and publishers. Her expertise lies in utilizing the Epsilon PeopleCloud platform, which empowers marketers to personalize consumer journeys through data-driven insights and performance transparency.
In her current role, Lauren is instrumental in spearheading key projects that enhance client engagement and optimize marketing strategies. She excels in outreach initiatives, utilizing tools like Outreach.io to streamline communication and build strong relationships with potential clients. Her proficiency in Salesforce CRM allows her to track sales performance and manage client interactions effectively, ensuring that every opportunity is maximized.
Lauren's commitment to deal closure and outside sales has resulted in significant revenue growth for Epsilon, as she adeptly navigates complex negotiations and delivers tailored solutions that meet client objectives. Her public speaking skills enable her to present compelling value propositions, making her a trusted advisor in the industry. Additionally, her background in customer service and client relations ensures that she not only meets but exceeds client expectations, fostering long-term partnerships.
With a passion for marketing and a keen understanding of the evolving landscape, Lauren Meiners continues to be a driving force at Epsilon, helping clients achieve measurable business outcomes through innovative marketing strategies built on proof, not promises.