Lauren Deitch serves as an Account Manager at Atlas College Marketing Group, Inc., where she plays a pivotal role in bridging the gap between brands and the college demographic. With a keen understanding of the unique marketing landscape within higher education, Lauren collaborates closely with...
Lauren Deitch serves as an Account Manager at Atlas College Marketing Group, Inc., where she plays a pivotal role in bridging the gap between brands and the college demographic. With a keen understanding of the unique marketing landscape within higher education, Lauren collaborates closely with the CEO to identify and acquire new clients, ensuring that their marketing campaigns resonate with students on campuses nationwide. Her expertise in account management is complemented by her strong leadership skills, allowing her to effectively hire and train brand ambassadors who embody the values and goals of the brands she represents.
One of Lauren's key projects involves the development of tailored campus-specific promotions that align with each client's marketing objectives. She excels in creating comprehensive proposals that outline activation elements, proposed budgets, and detailed timelines, ensuring that every campaign is strategically planned and executed. Her proficiency in tools like Microsoft Excel and PowerPoint enhances her ability to present data-driven insights and visually compelling presentations to stakeholders.
In addition to her project management responsibilities, Lauren is adept at executing campaign-specific promotions that engage college students and drive brand awareness. She meticulously tracks campaign performance and generates thorough completion reports, providing clients with valuable feedback and insights that inform future marketing strategies. With her strong background in sales, marketing, and social media, Lauren Deitch is not only a vital asset to Atlas College Marketing Group but also a dynamic force in the college marketing industry, dedicated to fostering meaningful connections between brands and the student community.
