Laura Gorder is a dynamic Strategy Director at Deutsch LA, where she leverages over a decade of experience in brand and social strategy to drive impactful marketing initiatives. With a proven track record of building robust brand platforms, Laura has successfully fueled fandoms and contributed...
Laura Gorder is a dynamic Strategy Director at Deutsch LA, where she leverages over a decade of experience in brand and social strategy to drive impactful marketing initiatives. With a proven track record of building robust brand platforms, Laura has successfully fueled fandoms and contributed to cultural conversations for a diverse portfolio of clients, including industry giants like Discover, Gatorade, and Toyota. Her expertise lies in crafting compelling brand purpose and positioning strategies that resonate deeply with target audiences.
Currently, Laura is spearheading brand strategy projects for NerdWallet and Credit One Bank, where she is focused on enhancing brand visibility and engagement in the competitive financial services landscape. Her strategic insights are informed by a blend of qualitative research and creative strategy, enabling her to develop integrated marketing campaigns that not only capture attention but also foster long-term customer loyalty.
Laura's skill set encompasses a wide array of disciplines, including social media, digital marketing, and media planning, allowing her to create cohesive and innovative communications plans. She excels at translating complex brand narratives into actionable creative briefs, ensuring that every campaign aligns with overarching business objectives. As a thought leader in brand development, Laura is dedicated to pushing the boundaries of traditional marketing, utilizing creative insights to elevate brand experiences and drive measurable results. Her passion for contributing to culture and enhancing brand narratives makes her an invaluable asset to Deutsch LA and the clients she serves.
