Laura Garner is a seasoned Senior Regional Marketing Director at Willow Bridge Property Company, where she leverages her extensive expertise in the multifamily industry to drive innovative marketing strategies across a diverse portfolio of 30 Class A properties located in Georgia, Alabama, and the Gulf...
Laura Garner is a seasoned Senior Regional Marketing Director at Willow Bridge Property Company, where she leverages her extensive expertise in the multifamily industry to drive innovative marketing strategies across a diverse portfolio of 30 Class A properties located in Georgia, Alabama, and the Gulf Coast of Florida. With a strong foundation in data analysis and marketing trends, Laura excels in crafting comprehensive marketing and communications strategies that encompass print, digital, and social media platforms. Her role involves not only the meticulous planning and implementation of paid search campaigns and SEO/SEM initiatives but also the development of engaging content that resonates with target audiences.
A key focus of Laura's current projects includes the optimization of website development and brand creation, ensuring that each property under her purview stands out in a competitive market. Her leadership in project management is evident as she effectively selects and collaborates with cross-functional teams to execute marketing initiatives that enhance organizational effectiveness and drive occupancy rates. Laura's proficiency in marketing analytics allows her to assess campaign performance rigorously, enabling data-driven decisions that refine strategies and maximize ROI.
In addition to her marketing acumen, Laura is adept at social media management, utilizing platforms to foster community engagement and enhance brand visibility. Her commitment to continuous improvement and innovation in marketing practices positions her as a pivotal figure in the multifamily sector, where she not only meets but exceeds the expectations of stakeholders and residents alike. Through her strategic vision and hands-on approach, Laura Garner is redefining marketing excellence at Willow Bridge Property Company.
