Laura Correa currently serves as the Director Comercial Fuerza de Ventas Externa at Colsanitas, where she plays a pivotal role in driving the company’s sales strategy and enhancing its market presence. With a robust background in International Business and Finance, Laura leverages her expertise in...
Laura Correa currently serves as the Director Comercial Fuerza de Ventas Externa at Colsanitas, where she plays a pivotal role in driving the company’s sales strategy and enhancing its market presence. With a robust background in International Business and Finance, Laura leverages her expertise in commercial management to oversee a diverse team of sales executives, exclusive and non-exclusive agencies, and brokers. Her leadership is characterized by a proactive approach to achieving sales targets, fostering a culture of motivation and high performance within her teams.
In her current role, Laura is responsible for the administration of the external sales force, ensuring that each team member is equipped with the tools and knowledge necessary to excel. She meticulously tracks and supports the execution of the monthly sales budget, demonstrating her strong analytical skills and strategic planning capabilities. One of her key projects involves the development of new business opportunities, where she utilizes her negotiation skills to forge strategic alliances and partnerships that enhance Colsanitas' service offerings.
Moreover, Laura is committed to deepening existing business relationships, employing cross-selling techniques and tailored solutions to meet client needs effectively. Her proficiency in project management and commercial processes ensures that all initiatives are executed within deadlines, contributing to the overall success of the organization. With a strong command of Microsoft Excel and a focus on team development, Laura Correa exemplifies a leader dedicated to driving growth and innovation in the competitive healthcare sector.