Laura Coristine serves as the General Sales Manager at Cox Media, where she plays a pivotal role in shaping the advertising landscape across multiple platforms, including television, digital, and print. With a robust background in integrated marketing and media planning, Laura has successfully led her...
Laura Coristine serves as the General Sales Manager at Cox Media, where she plays a pivotal role in shaping the advertising landscape across multiple platforms, including television, digital, and print. With a robust background in integrated marketing and media planning, Laura has successfully led her sales team to not only meet but consistently exceed ambitious revenue targets. Her strategic approach to account management and sales processes has been instrumental in driving market presence and expanding Cox Media's footprint in highly competitive environments.
Currently, Laura is spearheading several key projects aimed at enhancing digital marketing initiatives and optimizing media strategies to better serve clients' evolving needs. By leveraging her expertise in forecasting analysis and digital strategy, she has implemented innovative sales tactics that have significantly improved client engagement and retention rates. Laura's ability to ignite and revise business markets has positioned Cox Media as a leader in advertising solutions, ensuring that the company remains at the forefront of industry trends.
Her strong presentation skills and management acumen enable her to inspire her team, fostering a collaborative culture that prioritizes creativity and results. As she continues to navigate the complexities of the advertising landscape, Laura remains committed to driving revenue growth and increasing market share, making her an invaluable asset to Cox Media and the broader advertising community.
