Laura Busselot currently serves as the Team Manager for Quality Non-Food & Support Food at Colruyt Group, where she plays a pivotal role in shaping and implementing the company's quality policies. With a dedicated focus on ensuring that both food and non-food products meet the...
Laura Busselot currently serves as the Team Manager for Quality Non-Food & Support Food at Colruyt Group, where she plays a pivotal role in shaping and implementing the company's quality policies. With a dedicated focus on ensuring that both food and non-food products meet the highest standards, Laura leads a dynamic team committed to delivering exceptional value to customers. Her expertise lies in integrating quality assurance processes across various product lines, which not only enhances customer satisfaction but also reinforces the brand's commitment to safety and sustainability.
Under Laura's leadership, the team actively engages with stakeholders to develop and maintain robust quality frameworks. This involves meticulous oversight of laboratory testing, complaint management, and continuous improvement initiatives that align with Colruyt Group’s mission to provide valuable products. Laura’s strategic approach to quality management is complemented by her strong background in marketing communications and public relations, allowing her to effectively advocate for quality initiatives both internally and externally.
In addition to her current responsibilities, Laura's diverse professional history, which includes experience in advertising and media, enriches her perspective on customer engagement and market trends. Her skills in team management and one-to-one marketing enable her to foster a collaborative environment that encourages innovation and responsiveness to consumer needs. As a champion of quality, security, and sustainability, Laura Busselot is not only enhancing product integrity at Colruyt Group but also contributing to a culture of excellence that resonates with customers and stakeholders alike.
