Laura Baddish is a dynamic force in the marketing and public relations landscape, currently serving as the Founder and CEO of The Baddish Group. With a keen focus on the wine, spirits, and food industries, Laura has successfully carved out a niche that allows her...
Laura Baddish is a dynamic force in the marketing and public relations landscape, currently serving as the Founder and CEO of The Baddish Group. With a keen focus on the wine, spirits, and food industries, Laura has successfully carved out a niche that allows her to leverage her extensive expertise in campaign management and strategic communications. Under her leadership, The Baddish Group has become a go-to agency for brands looking to enhance their market presence and engage consumers in meaningful ways.
Laura’s impressive track record includes driving awareness and penetration for established brands such as Martini & Rossi and Driscoll’s Berries, while also launching innovative products like Bacardi Flavored Rums and Chambord Flavored Vodka. Her ability to integrate food and beverage brands into the lives of targeted consumers is unparalleled, thanks to her deep-rooted connections with industry trendsetters and media outlets such as Bon Appétit and Food & Wine.
Key projects at The Baddish Group often involve crafting compelling narratives that resonate with audiences, utilizing a blend of traditional publicity and cutting-edge digital marketing strategies. Laura’s leadership style emphasizes collaboration and creativity, fostering an environment where innovative ideas flourish. Her skills in social media marketing, special events, and market planning have positioned The Baddish Group as a leader in the industry, consistently delivering results that exceed client expectations. As she continues to navigate the evolving landscape of marketing communications, Laura remains committed to enhancing brand visibility and fostering lasting consumer relationships.
