Lamia Hatira is a visionary leader and co-founder of Fouta Harissa, a pioneering social enterprise that seamlessly blends sustainability with artisanal craftsmanship. With a deep-rooted commitment to preserving traditional weaving techniques in Tunisia, Lamia plays a crucial role in curating limited collections of high-quality, hand-loomed...
Lamia Hatira is a visionary leader and co-founder of Fouta Harissa, a pioneering social enterprise that seamlessly blends sustainability with artisanal craftsmanship. With a deep-rooted commitment to preserving traditional weaving techniques in Tunisia, Lamia plays a crucial role in curating limited collections of high-quality, hand-loomed textiles that not only reflect the rich cultural heritage of her homeland but also embody the vibrant spirit of Brazilian beach culture. Her unique ability to navigate between two distinct cultures—living between Tunisia and Brazil—enables her to infuse diverse influences into the design process, resulting in functional yet aesthetically pleasing pieces ideal for the beach, travel, and home.
At Fouta Harissa, Lamia spearheads key projects that emphasize sustainable development and social impact, ensuring that every product is crafted with ethical practices and environmental consciousness. Her expertise in strategic planning and sustainability consulting has been instrumental in establishing a business model that prioritizes corporate social responsibility while empowering local artisans. Through her leadership, Fouta Harissa not only supports the livelihoods of skilled weavers but also promotes a deeper appreciation for artisanal textiles in the global market.
Lamia's passion for creative strategy and social business is evident in her public speaking engagements, where she advocates for the importance of sustainable practices in the fashion industry. By fostering strategic communications and partnerships, she continues to elevate Fouta Harissa as a beacon of innovation and ethical entrepreneurship, inspiring others to embrace sustainability in their own ventures. Through her work, Lamia Hatira is not just creating beautiful textiles; she is weaving a narrative of cultural preservation, social responsibility, and environmental stewardship.
