As the Digital Marketing Creative Strategist at Orlando Health, Kristy Cannon plays a pivotal role in shaping the organization’s digital presence through innovative visual storytelling. With a focus on organic social media channels, Kristy crafts engaging content that resonates with diverse audiences across a vast...
As the Digital Marketing Creative Strategist at Orlando Health, Kristy Cannon plays a pivotal role in shaping the organization’s digital presence through innovative visual storytelling. With a focus on organic social media channels, Kristy crafts engaging content that resonates with diverse audiences across a vast network of hospitals, healthcare services, facilities, and institutes. Her expertise lies in developing creative strategies that not only enhance brand visibility but also foster meaningful connections with patients and the community.
Kristy’s current projects involve collaborating with various service lines and sports partnerships to produce compelling visuals that align with Orlando Health’s mission and values. By leveraging her extensive background in digital media and fan engagement from the sports and live entertainment sectors, she brings a unique perspective to healthcare marketing. Her ability to blend art direction with strategic brand messaging ensures that each campaign is not only visually striking but also effective in driving engagement and awareness.
In addition to her creative prowess, Kristy is adept in web project management and digital project management, utilizing tools like Content Management Systems (CMS) and DoubleClick for Publishers (DFP) to streamline processes and enhance productivity. Her proficiency in Google AdWords and YouTube further amplifies her impact, allowing her to create targeted campaigns that reach the right audience at the right time. With a passion for brand strategy and a commitment to excellence, Kristy Cannon continues to elevate Orlando Health’s digital marketing efforts, making a significant contribution to the organization’s growth and community outreach.
