Kris Olszewski is a dynamic Project Manager at Copeland, leveraging extensive expertise in senior management demand marketing to spearhead transformative initiatives within the organization. With a robust background in digital, social, and multi-media marketing, Kris is currently leading a talented team of 21 professionals, including...
Kris Olszewski is a dynamic Project Manager at Copeland, leveraging extensive expertise in senior management demand marketing to spearhead transformative initiatives within the organization. With a robust background in digital, social, and multi-media marketing, Kris is currently leading a talented team of 21 professionals, including art directors, designers, and a proofreader, in a critical rebranding project. This initiative focuses on re-templating and rebranding product photos, documentation, instructions, articles, spec sheets, and presentations for newly acquired products from Emerson Corp., integrating them seamlessly under the Copeland LP umbrella and its endorsed brands. The project is set to be completed by December 31, 2024, and aims to enhance customer acquisition, retention, and growth through a cohesive and visually appealing brand identity.
Kris employs a data-driven approach to develop strategic and insightful integrated marketing programs, ensuring that each campaign aligns with overarching business objectives. With a keen eye for detail and a commitment to excellence, Kris excels in problem-solving and web strategy, driving impactful marketing campaigns that resonate with target audiences. Proficient in paid media advertising, experiential marketing, and social media marketing, Kris utilizes a variety of tools, including Microsoft Word, PowerPoint, and Excel, to facilitate effective communication and project management. This multifaceted skill set not only enhances operational efficiency but also fosters a culture of collaboration and innovation within the team. As a transformative leader with an Executive MBA, Kris is dedicated to driving increased sales and margin through strategic marketing initiatives that position Copeland as a leader in its industry.
