As the Global Website Manager and Digital Product Owner at Equifax, Kim Benjamin plays a pivotal role in shaping the digital landscape of the organization. With a robust background in digital leadership, Kim excels in managing a diverse array of web projects that drive B2B...
As the Global Website Manager and Digital Product Owner at Equifax, Kim Benjamin plays a pivotal role in shaping the digital landscape of the organization. With a robust background in digital leadership, Kim excels in managing a diverse array of web projects that drive B2B demand generation and enhance user engagement. Her expertise in web content management and content strategy allows her to create compelling digital experiences that resonate with both U.S. and UK clients. By fostering strong relationships with internal marketing stakeholders, Kim ensures that each project aligns with broader business objectives and delivers measurable results.
In her current role, Kim has successfully spearheaded numerous high-impact campaigns, leveraging her skills in program management and Agile methodologies. She adeptly guides teams through the Agile process, from project kickoff meetings to daily stand-ups, ensuring that all tasks are prioritized effectively and executed on time. Her commitment to usability and mobile internet optimization ensures that Equifax's digital platforms are not only functional but also user-friendly, enhancing the overall customer experience.
Kim's ability to establish and maintain long-term client relationships is a testament to her strong interpersonal skills and team-building capabilities. She thrives on collaboration, working closely with global teams to innovate and implement strategies that drive engagement and conversion. As a digital leader, Kim Benjamin is dedicated to staying ahead of industry trends, continuously evolving her approach to meet the dynamic needs of the market and deliver exceptional value to Equifax's clients.
