Kendee Yamaguchi, appointed by President Biden as Deputy Assistant Secretary at the U.S. Department of Commerce, plays a pivotal role in enhancing the global competitiveness of American businesses. In her capacity, she oversees the domestic operations of the United States Commercial Service, strategically managing a...
Kendee Yamaguchi, appointed by President Biden as Deputy Assistant Secretary at the U.S. Department of Commerce, plays a pivotal role in enhancing the global competitiveness of American businesses. In her capacity, she oversees the domestic operations of the United States Commercial Service, strategically managing a network of nearly 300 trade professionals across more than 100 cities. This extensive network connects directly with U.S. embassies and consulates worldwide, facilitating international trade and commerce for American companies.
Under Kendee's leadership, the Commercial Service is focused on driving global expansion initiatives that empower U.S. businesses to effectively market and sell their products and services on an international scale. Her expertise in public policy and strategic communications is instrumental in crafting policies that support small and medium-sized enterprises (SMEs) in navigating the complexities of global markets. Kendee's commitment to community outreach ensures that diverse businesses, including those in underserved communities, have access to the resources and guidance necessary for successful international trade.
Key projects under her direction include the implementation of innovative trade promotion strategies and the enhancement of digital tools that streamline the export process for American companies. Kendee's adeptness in policy analysis and strategic management not only fosters a collaborative environment among trade professionals but also strengthens the U.S. economy by promoting sustainable growth through international partnerships. Her role is vital in ensuring that American businesses are well-equipped to thrive in an increasingly interconnected global marketplace.
