Ken R. serves as the Chief Operating Officer and Chief Marketing Officer at Step 2 Success Therapy, LLC, where he plays a pivotal role in shaping the organization’s operational and marketing strategies. With a robust background in business operations and marketing, Ken excels in formulating...
Ken R. serves as the Chief Operating Officer and Chief Marketing Officer at Step 2 Success Therapy, LLC, where he plays a pivotal role in shaping the organization’s operational and marketing strategies. With a robust background in business operations and marketing, Ken excels in formulating innovative marketing strategies that drive growth and enhance brand visibility within the mental health sector. His expertise in developing comprehensive marketing and sales plans has been instrumental in establishing strategic partnerships that expand the company’s reach and impact.
In his current role, Ken is responsible for overseeing the operational strategy of Step 2 Success Therapy, which includes hiring and managing contracted therapists to ensure high-quality service delivery. His strong negotiation skills come into play as he engages with Medicaid HMOs to secure new participating provider contracts, thereby enhancing access to therapy services for underserved populations. Ken's leadership is characterized by excellent communication skills, enabling him to foster a collaborative environment that empowers his team to excel.
One of Ken's significant achievements at Step 2 Success Therapy is the development and implementation of an in-house Electronic Medical Records (EMR) system, which streamlines operations and improves patient care. His ability to leverage market research and data analytics informs his strategic decisions, ensuring that the organization remains competitive in the evolving landscape of mental health services. With a focus on both B2C and B2B sales, Ken R. continues to drive the success of Step 2 Success Therapy through his game-changing marketing strategies and commitment to operational excellence.
