Kelsey Suco currently serves as the Marketing Director at Coosa Valley Health & Rehabilitation, where she leverages her diverse expertise in marketing, sales, and content creation to drive strategic initiatives that enhance the facility's visibility and operational efficiency. With over three years of experience in...
Kelsey Suco currently serves as the Marketing Director at Coosa Valley Health & Rehabilitation, where she leverages her diverse expertise in marketing, sales, and content creation to drive strategic initiatives that enhance the facility's visibility and operational efficiency. With over three years of experience in the healthcare marketing sector, Kelsey has successfully managed and grown over 50 accounts, demonstrating her ability to cultivate strong relationships with hospitals, home health agencies, and hospice resources in the region. Her role involves not only communicating effectively with these stakeholders to ensure a seamless admissions process but also fulfilling admission paperwork and securing insurance approvals, thereby guaranteeing that residents are both medically and financially cleared for services.
Kelsey’s proficiency in digital marketing strategies, including Search Engine Optimization (SEO) and Google Ads, has been instrumental in increasing the facility's online presence and attracting new residents. She excels in developing personalized marketing campaigns that resonate with target audiences, utilizing her skills in social media and marketing analytics to track performance and optimize outreach efforts. Kelsey is particularly adept at market planning and consulting, allowing her to identify emerging trends and adapt strategies accordingly. Her commitment to exceeding monthly census goals by 50% not only reflects her dedication to the organization but also underscores her ability to drive results in a competitive healthcare landscape. As a passionate advocate for the needs of residents and their families, Kelsey continues to innovate and implement effective marketing solutions that enhance the overall experience at Coosa Valley Health & Rehabilitation.