As the Group Creative Director at Bates CHI&Partners, Kelly Wang is at the forefront of transforming global digital experiences into captivating narratives that resonate with diverse audiences. With a keen eye for detail and a passion for innovation, Kelly leads the creative ideation and execution...
As the Group Creative Director at Bates CHI&Partners, Kelly Wang is at the forefront of transforming global digital experiences into captivating narratives that resonate with diverse audiences. With a keen eye for detail and a passion for innovation, Kelly leads the creative ideation and execution of high-profile projects, notably the Cadillac brand. Her expertise spans a wide array of disciplines, including graphic design, user experience design, and motion graphics, allowing her to craft cohesive and engaging campaigns that elevate brand presence across multiple platforms.
Kelly's role involves not only overseeing the creative direction but also collaborating with cross-functional teams to ensure that every touchpoint—from print and social media to web design and packaging—reflects the brand's essence while delivering a memorable user experience. Her ability to infuse creativity into local and national product branding initiatives has resulted in successful ad campaigns that not only meet but exceed client expectations.
In addition to her technical skills, which include product design and fine art, Kelly's strategic mindset enables her to identify market trends and consumer insights, ensuring that her creative solutions are not only visually stunning but also strategically sound. Whether she’s designing a sleek website promotion or developing an illustration that tells a compelling story, Kelly’s work is characterized by a unique blend of artistry and functionality. Her commitment to pushing creative boundaries makes her an invaluable asset to Bates CHI&Partners and a driving force behind the agency's success in the competitive landscape of digital marketing.
