As the Senior Design Director at Visa, Kelly Bailey is at the forefront of driving innovation and strategic design initiatives within the organization. With a deep commitment to fostering a collaborative and inclusive environment, Kelly has successfully transformed the North America Product Incubation team, positioning...
As the Senior Design Director at Visa, Kelly Bailey is at the forefront of driving innovation and strategic design initiatives within the organization. With a deep commitment to fostering a collaborative and inclusive environment, Kelly has successfully transformed the North America Product Incubation team, positioning it as a key player in expanding Visa's product portfolio. By implementing a robust strategic framework, she has not only inspired her team but also spearheaded the development of three high-impact pilots that showcase the potential of generative AI and cutting-edge user experience design.
Kelly's expertise in cross-functional team leadership is evident in her ability to distill complex problems into actionable strategies, ensuring that projects move forward efficiently and effectively. Her proficiency in tools such as Adobe Creative Suite, including Illustrator and InDesign, allows her to guide her team in creating visually compelling and user-centric designs that resonate with Visa's diverse clientele.
In her interim role as Head of Product, Kelly has further demonstrated her strategic leadership capabilities by aligning product development with user needs and market trends. Her focus on innovation management has not only enhanced the team's creative output but has also cultivated a culture of continuous improvement and talent development. As a compassionate leader, Kelly is dedicated to mentoring emerging designers, empowering them to push boundaries and explore new possibilities in the ever-evolving landscape of financial technology. Through her visionary approach, Kelly Bailey is not just shaping Visa's design philosophy but also setting new standards for excellence in the industry.
