Katie McLellan is an innovative and driven Director of Business Development at Bistro Associates Inc., where she leverages over a decade of customer-facing experience to transform and modernize the restaurant landscape. In her current role, Katie has successfully navigated the challenges of a highly competitive...
Katie McLellan is an innovative and driven Director of Business Development at Bistro Associates Inc., where she leverages over a decade of customer-facing experience to transform and modernize the restaurant landscape. In her current role, Katie has successfully navigated the challenges of a highly competitive and low-margin industry, particularly during the unprecedented disruptions caused by the pandemic. Her strategic foresight and ability to monitor emerging trends and technologies have been pivotal in retaining existing clientele while generating new business opportunities.
One of Katie's key projects involved revitalizing a small, family-owned restaurant, implementing modern marketing strategies and customer engagement techniques that not only enhanced the dining experience but also significantly improved operational efficiency. By creating and tracking monthly goals, she ensures that her teams remain aligned and motivated, fostering a culture of accountability and continuous improvement. Her leadership style emphasizes collaboration, empowering her teams to take ownership of their roles while driving productivity and achieving a remarkable retention rate.
Katie's expertise in strategic planning, customer relationship management (CRM), and data-driven decision-making allows her to craft tailored solutions that resonate with customers and elevate the brand's presence in the market. Her passion for entrepreneurship and event management further enriches her skill set, enabling her to identify unique opportunities for growth and innovation. As a natural problem-solver, Katie is committed to lifelong learning, continually seeking new ways to enhance customer service intelligence and drive success for Bistro Associates Inc. in an ever-evolving industry landscape.