Kathleen Boyd, as Chief Executive Officer of Kathleen Boyd & Associates (KB&A), stands at the forefront of transforming the digital and customer experience landscape for airports, airlines, and a diverse array of B2C and B2B companies. With a robust background in international marketing, Kathleen leverages...
Kathleen Boyd, as Chief Executive Officer of Kathleen Boyd & Associates (KB&A), stands at the forefront of transforming the digital and customer experience landscape for airports, airlines, and a diverse array of B2C and B2B companies. With a robust background in international marketing, Kathleen leverages her quadrilingual capabilities to navigate complex global markets, having successfully executed transformative brand and customer-centric mega-projects that have collectively improved financial outcomes by up to $150 million. Her strategic vision is complemented by extensive budgetary oversight, managing P&L responsibilities at a $200 million level, and leading large, cross-functional teams to drive innovation and operational excellence.
At KB&A, Kathleen spearheads key projects that focus on brand evolution and development, emphasizing the importance of customer satisfaction as a catalyst for improved financial performance. Her expertise in business strategy and strategic partnerships enables her to forge meaningful alliances that enhance brand visibility and customer engagement. By implementing comprehensive business planning and benchmarking practices, Kathleen ensures that her clients not only meet but exceed industry standards in customer experience.
With business experience spanning 21 countries, Kathleen's insights into international business dynamics allow her to tailor solutions that resonate across diverse markets. Her commitment to event management and strategic alliances further amplifies KB&A's ability to deliver integrated marketing solutions that are both innovative and effective. Under her leadership, Kathleen Boyd & Associates continues to empower clients to transform their brand narratives, creating memorable experiences that foster loyalty and drive profitability.
