Karri Frerichs is a dynamic force in the fashion industry, currently serving as an Adjunct Professor of Business Development and Sustainability Practices at Woodbury University. With nearly two decades of experience spanning both entrepreneurial ventures and significant roles at major corporations like Zara and Bebe,...
Karri Frerichs is a dynamic force in the fashion industry, currently serving as an Adjunct Professor of Business Development and Sustainability Practices at Woodbury University. With nearly two decades of experience spanning both entrepreneurial ventures and significant roles at major corporations like Zara and Bebe, Karri brings a wealth of knowledge to her students. Her expertise encompasses a broad spectrum of the fashion landscape, including retail management, wholesale distribution, apparel manufacturing, product development, and e-commerce.
At Woodbury University, Karri is dedicated to shaping the next generation of fashion leaders through her curriculum development and teaching in courses such as Fundamentals of the Fashion Industry, Research & Methodology, and Principles of the Circular Fashion Business Model. Her focus on sustainable and circular business practices is particularly relevant in today’s fashion climate, where environmental consciousness is paramount. By emphasizing the processes of design and development, sourcing, production, sales, and distribution, she equips her students with the skills necessary to thrive in a rapidly evolving industry.
Karri’s multifaceted skill set, which includes editing, fashion writing, styling, brand development, and sales operations, enhances her teaching methodology, allowing her to provide real-world insights and practical applications. Her commitment to fostering a comprehensive understanding of the fashion industry ensures that her students not only grasp theoretical concepts but also learn to apply sustainable practices in their future careers. Through her guidance, students are empowered to innovate and lead within the fashion sector, making a positive impact on both the industry and the environment.