As the Director of Sales, Marketing, and Strategic Partnerships at JetSet Vacations, Karen Zeniecki brings over three decades of expertise to the forefront of the travel industry. Her extensive background in sales leadership and marketing has been pivotal in driving the company’s growth, contributing to...
As the Director of Sales, Marketing, and Strategic Partnerships at JetSet Vacations, Karen Zeniecki brings over three decades of expertise to the forefront of the travel industry. Her extensive background in sales leadership and marketing has been pivotal in driving the company’s growth, contributing to over 51% of total external revenue for more than seven consecutive years. Karen's current focus is on the strategic expansion of a newly established marketing team, where she leverages her creativity and collaborative spirit to identify and capitalize on marketing opportunities for hotels and destinations across Mexico and the Caribbean.
Karen is adept at developing comprehensive sales processes that not only enhance customer engagement but also foster long-term partnerships with key stakeholders. Her proficiency in social media marketing and strategic planning allows her to craft innovative campaigns that resonate with diverse audiences, ensuring that JetSet Vacations remains at the forefront of industry trends. By utilizing her skills in event management and negotiation, she orchestrates impactful promotional events that showcase the unique offerings of partner hotels and destinations, driving both brand awareness and revenue growth.
Under her leadership, the marketing team is empowered to embrace a customer-centric approach, focusing on delivering exceptional service and tailored solutions that meet the evolving needs of travelers. Karen's commitment to teamwork and her ability to multitask effectively are instrumental in navigating the complexities of the travel market, positioning JetSet Vacations as a leading player in the industry. With her vision and expertise, Karen Zeniecki is not only shaping the future of JetSet Vacations but also setting new benchmarks for excellence in sales and marketing within the travel sector.