Justin Erickson, as the President and Co-Founder of Pork on a Fork BBQ, brings a unique blend of entrepreneurial spirit and industry expertise to the family-owned business. With a deep-rooted commitment to quality, Justin plays a pivotal role in overseeing operations and strategic direction, ensuring...
Justin Erickson, as the President and Co-Founder of Pork on a Fork BBQ, brings a unique blend of entrepreneurial spirit and industry expertise to the family-owned business. With a deep-rooted commitment to quality, Justin plays a pivotal role in overseeing operations and strategic direction, ensuring that the farm continues to deliver fresh, premium cuts of pork directly to consumers. His leadership is instrumental in maintaining the high standards that have been cultivated over four generations in Central City, Nebraska.
Under Justin's guidance, Pork on a Fork BBQ has embarked on several key projects aimed at enhancing customer experience and expanding market reach. One notable initiative includes the development of a farm-to-table program that connects local consumers with the source of their food, emphasizing transparency and sustainability. This project not only showcases the superior quality of their disease-free hogs but also fosters a deeper connection between the farm and the community.
Justin’s background as a dynamic Account Executive and Mortgage Broker complements his role at Pork on a Fork, as he leverages his expertise in executing effective marketing strategies and driving revenue growth. His tenacity and initiative are evident in the innovative marketing campaigns that have successfully positioned Pork on a Fork as a leader in the local pork industry. With a focus on customer service excellence, Justin ensures that every interaction reflects the values of the family farm, ultimately enhancing brand loyalty and customer satisfaction.
In addition to his operational and marketing acumen, Justin's solid business insight, particularly in the mortgage industry, informs his approach to financial management and strategic planning for the farm. His diverse skill set, including expertise in sales and loan products, equips him to navigate the complexities of running a successful agricultural business in today’s competitive market. Through his leadership, Pork on a Fork BBQ not only thrives but also continues to honor its legacy of quality and community engagement.