Julie Plumb is an award-winning Digital Strategist and the visionary Owner of Quirky Purple, an innovative online shop that showcases her unique approach to e-commerce and digital marketing. With a proven track record, Julie has been recognized as one of the top 50 Digital Women...
Julie Plumb is an award-winning Digital Strategist and the visionary Owner of Quirky Purple, an innovative online shop that showcases her unique approach to e-commerce and digital marketing. With a proven track record, Julie has been recognized as one of the top 50 Digital Women to Watch in 2022 and a finalist for Website Designer of the Year in the same year, underscoring her expertise in web design and online strategy. At Quirky Purple, she leverages her extensive knowledge of platforms like WordPress, eBay, and Etsy to create a seamless shopping experience that resonates with her audience.
Her current role encompasses not only the management of the online store but also the orchestration of comprehensive digital marketing strategies. Julie expertly utilizes Facebook Ads, Instagram promotions, and Pinterest marketing to drive traffic and engagement, ensuring that Quirky Purple stands out in a competitive landscape. She is adept at analyzing data through Google Analytics, allowing her to refine her approach and enhance user experience continually.
Key projects at Quirky Purple include the development of targeted social media campaigns that have significantly increased brand visibility and customer loyalty. Julie's superpower lies in her ability to see the bigger picture, connecting the dots between user experience and effective online marketing. Her skills in social selling and portfolio management have been instrumental in building a strong community around her brand, fostering relationships that translate into sales. As a passionate advocate for cyber-security, she also prioritizes the safety and privacy of her customers, ensuring a trustworthy shopping environment. Through her innovative strategies and creative vision, Julie Plumb continues to redefine the standards of digital commerce.