Julie O'Hare serves as the Marketing and Communications Manager at Edgbaston Priory Club, where her extensive background in both the performing arts and marketing converges to create a unique approach to member engagement and brand development. With over 25 years of experience in marketing communications,...
Julie O'Hare serves as the Marketing and Communications Manager at Edgbaston Priory Club, where her extensive background in both the performing arts and marketing converges to create a unique approach to member engagement and brand development. With over 25 years of experience in marketing communications, Julie has honed her skills in customer experience management, media relations, and corporate communications, making her a pivotal figure in the club's ongoing success.
One of Julie's most notable achievements was her instrumental role in the transformation of the club's facilities in 2013. This project not only enhanced the physical environment but also significantly improved member satisfaction and retention. By leveraging her expertise in marketing and member relations, she successfully communicated the club's vision and values, fostering a sense of community among members. Julie is particularly passionate about inspiring people to engage in tennis and squash, and she actively develops campaigns that promote these sports to a wider audience.
In her current role, Julie oversees the club's branding and communication strategies, ensuring that all messaging aligns with Edgbaston Priory's commitment to excellence. She collaborates closely with sponsors and partners to create mutually beneficial relationships that enhance the club's offerings. Julie's ability to craft compelling narratives through copywriting and press releases has positioned Edgbaston Priory as a leader in the sports community, attracting new members and retaining existing ones. Her dedication to delivering an exceptional member experience continues to drive the club's growth and reputation in the industry.