Julie Mays is a seasoned Marketing Director at Gannett | USA TODAY NETWORK, where she leverages her extensive expertise to drive impactful marketing strategies that align with the organization’s objectives. With a robust background in digital marketing, content marketing, and public relations, Julie plays a...
Julie Mays is a seasoned Marketing Director at Gannett | USA TODAY NETWORK, where she leverages her extensive expertise to drive impactful marketing strategies that align with the organization’s objectives. With a robust background in digital marketing, content marketing, and public relations, Julie plays a pivotal role in establishing comprehensive marketing plans that not only enhance brand visibility but also foster community engagement. Her current focus involves partnering with sales channel leaders to develop targeted marketing strategies that prioritize lead acquisition and database engagement, ensuring that the company remains competitive in a rapidly evolving media landscape.
One of Julie's key projects includes the coordination of multi-channel marketing initiatives that integrate social media, email marketing, and SEO best practices to maximize outreach and engagement. By closely monitoring market trends and customer behaviors, she identifies opportunities for innovation and growth, allowing Gannett to stay ahead of industry shifts. Her adeptness in managing corporate communications is evident through her authorship of compelling content such as annual reports, press releases, and e-newsletters that resonate with diverse audiences.
In addition to her marketing acumen, Julie is passionate about community outreach and fundraising initiatives, often spearheading events that strengthen Gannett’s ties to the community. Her leadership skills, combined with her proficiency in graphic design and brand development, enable her to create cohesive and visually appealing marketing materials that effectively communicate the company’s mission and values. As a dedicated marketing professional, Julie Mays continues to make significant contributions to Gannett | USA TODAY NETWORK, driving success through strategic marketing and community engagement.
