Joseph Ottorino serves as the Head of Marketing at Audi Canada, where he plays a pivotal role in shaping the brand's strategic direction and enhancing its market presence. With over 20 years of diverse experience across client and agency landscapes, Joseph has honed his expertise...
Joseph Ottorino serves as the Head of Marketing at Audi Canada, where he plays a pivotal role in shaping the brand's strategic direction and enhancing its market presence. With over 20 years of diverse experience across client and agency landscapes, Joseph has honed his expertise in digital marketing, brand strategy, and consumer behavior. His leadership is characterized by a deep understanding of how digital and data are transforming the relationship between brands and consumers, enabling him to craft innovative marketing campaigns that resonate with Audi's target audience.
In his current role, Joseph is responsible for overseeing all marketing and brand activities for Audi Canada, reporting directly to the President and contributing as a key member of the Audi Canada Management team. He leads cross-functional teams to execute comprehensive marketing strategies that leverage insights from various industries, including automotive, telecommunications, and retail. His strategic partnerships and media planning initiatives have been instrumental in enhancing Audi's brand visibility and customer engagement.
Joseph's passion for branding and customer experience drives his commitment to delivering exceptional value to Audi's clientele. He is currently spearheading several key projects aimed at integrating advanced digital solutions and mobile marketing strategies to elevate the customer journey. By focusing on innovative retail marketing techniques and leveraging data analytics, Joseph is not only building a stronger Audi brand but also setting new benchmarks for customer satisfaction in the automotive industry. His vision and expertise position Audi Canada as a leader in the evolving landscape of automotive marketing.