Joseph Lasala is a seasoned business transformation and B2B marketing executive, currently serving as a Partner at Emprise Healthtech. With over two decades of experience spanning large public companies and dynamic start-ups, Joseph has honed his expertise in technology, data analytics, and operational processes—key components...
Joseph Lasala is a seasoned business transformation and B2B marketing executive, currently serving as a Partner at Emprise Healthtech. With over two decades of experience spanning large public companies and dynamic start-ups, Joseph has honed his expertise in technology, data analytics, and operational processes—key components that drive success in today’s healthcare landscape. At Emprise Healthtech, he plays a pivotal role in overseeing customer-facing operations, encompassing marketing, sales, and client success initiatives. His leadership is instrumental in crafting strategies that enhance visibility into the performance of medical practice groups, ultimately empowering them to deliver superior patient care.
Joseph's current projects at Emprise focus on leveraging advanced performance metrics and IT solutions to optimize healthcare delivery. By implementing innovative SaaS solutions, he ensures that clients can harness data-driven insights to improve operational efficiency and patient outcomes. His proficiency in digital strategy and marketing operations enables him to develop targeted B2B marketing campaigns that resonate with healthcare professionals, fostering strong relationships and driving client engagement.
In addition to his strategic oversight, Joseph is adept at utilizing tools such as Google Analytics and CRM systems to refine marketing efforts and enhance internal communications. His commitment to continuous improvement and strategic planning positions Emprise Healthtech as a leader in the healthcare technology sector, where he is dedicated to transforming the way medical practices operate. Through his expertise, Joseph is not only shaping the future of healthcare technology but also ensuring that partners and patients alike benefit from enhanced performance and care delivery.
