Joseph Campagna serves as the Senior Director of Enterprise Quality Assurance (Ad Serving Strategy) at Effectv, where he plays a pivotal role in enhancing the reliability and effectiveness of ad-serving processes. With a strong focus on business process effectiveness, Joseph leads five functional teams that...
Joseph Campagna serves as the Senior Director of Enterprise Quality Assurance (Ad Serving Strategy) at Effectv, where he plays a pivotal role in enhancing the reliability and effectiveness of ad-serving processes. With a strong focus on business process effectiveness, Joseph leads five functional teams that specialize in observability, analytics and reporting, integration, and problem management. His leadership is characterized by a commitment to fostering a culture of continuous improvement and innovation, ensuring that the ad-serving experience is not only reliable but also transparent for all stakeholders involved.
In his current role, Joseph collaborates closely with cross-functional teams to define and implement departmental strategies that align with Effectv's overarching goals. His expertise in the Scaled Agile Framework and ITIL process implementation allows him to streamline operations and enhance the efficiency of ad-serving mechanisms. Joseph is particularly passionate about advancing technology in the interactive TV space, where he leverages his extensive knowledge in enterprise software and IT operations to drive impactful projects.
Joseph's dedication to coaching and mentoring is evident as he nurtures the next generation of leaders within his teams. He believes that effective communication and collaboration are essential for achieving organizational success. By focusing on key areas such as observability and integration, Joseph is committed to maturing these processes iteratively, ensuring that Effectv remains at the forefront of the advertising technology landscape. His blend of technical acumen and leadership skills positions him as a valuable asset in the ever-evolving world of digital advertising.
