Johnny Elbow is a seasoned Advertising & Marketing Consultant, specializing as a Freelance Writer and Creative Director with a wealth of experience in crafting compelling narratives and innovative campaigns. With a robust portfolio that showcases his award-winning work, Johnny has established himself as a big-picture...
Johnny Elbow is a seasoned Advertising & Marketing Consultant, specializing as a Freelance Writer and Creative Director with a wealth of experience in crafting compelling narratives and innovative campaigns. With a robust portfolio that showcases his award-winning work, Johnny has established himself as a big-picture thinker who excels in strategic concept development. His expertise spans digital marketing, digital copywriting, and creative direction, allowing him to deliver content that not only resonates with audiences but also drives measurable results.
In his recent role as the de facto creative director for Dickey’s Barbecue, Johnny supervised a dynamic creative team, guiding the development of brand campaigns from inception to execution. His leadership was pivotal in shaping the brand's voice and visual identity, ensuring that each campaign aligned with the overarching marketing strategy. Additionally, Johnny has led high-impact broadcast productions for notable clients such as Buffalo Wild Wings and Painted Tree Marketplace, where his conceptual ability and improvisational comedy skills brought a unique flair to the projects.
Johnny’s approach to advertising is deeply rooted in collaboration and creativity, making him a sought-after consultant for agencies and in-house teams alike. His ability to blend strategic thinking with creative execution enables him to tackle complex challenges and deliver standout campaigns that capture attention and drive engagement. For a closer look at his work and the innovative ideas he brings to life, visit his portfolio at johnnyelbow.com/portfolio.