John Behrens is a seasoned professional in the food science industry, currently serving as Principal Scientist in Product Development at PepsiCo. With a robust background in R&D and project management, John leads the North American Gatorade Performance Portfolio, which encompasses iconic products such as Gatorade...
John Behrens is a seasoned professional in the food science industry, currently serving as Principal Scientist in Product Development at PepsiCo. With a robust background in R&D and project management, John leads the North American Gatorade Performance Portfolio, which encompasses iconic products such as Gatorade Thirst Quencher, Gatorade Zero, and G2. His role is pivotal in driving innovation within the sports hydration category, where he manages a talented team of scientists dedicated to developing cutting-edge products that not only meet but exceed consumer expectations.
Under John's leadership, the Gatorade team is focused on harnessing competitive insights and identifying emerging trends in sports nutrition to create beverages that enhance athletic performance. His expertise in commercialization and brand stewardship ensures that new product launches are strategically aligned with market needs and executed efficiently, delivering results on time and within budget. John’s proficiency in food processing and ingredient ordering further supports the seamless transition from concept to market-ready products.
With a strong emphasis on cross-functional team leadership, John collaborates closely with marketing, supply chain, and quality assurance teams to ensure that every innovation is not only scientifically sound but also resonates with consumers. His adept time management skills allow him to juggle multiple projects while maintaining a clear focus on strategic objectives. As a thought leader in the beverage industry, John Behrens continues to push the boundaries of product development, making significant contributions to PepsiCo's mission of delivering enjoyable and functional hydration solutions for athletes and active individuals alike.
