As the Company Owner and Chief Marketing Officer at Paradigm Shift DM, Johannes Marlena is at the forefront of revolutionizing digital marketing for small to medium-sized businesses and entrepreneurs. Launched in January 2022, Paradigm Shift DM was born out of Johannes's extensive experience in the...
As the Company Owner and Chief Marketing Officer at Paradigm Shift DM, Johannes Marlena is at the forefront of revolutionizing digital marketing for small to medium-sized businesses and entrepreneurs. Launched in January 2022, Paradigm Shift DM was born out of Johannes's extensive experience in the digital marketing landscape, particularly from his tenure leading digital marketing efforts for the largest business management firm in the Los Angeles entertainment industry, which boasted a workforce of 600 employees. This unique background equips him with a deep understanding of the challenges faced by smaller enterprises in accessing high-quality marketing resources.
At Paradigm Shift DM, Johannes is dedicated to creating a comprehensive digital marketing ecosystem tailored to the specific needs of his clients. By offering a subscription-based model, he effectively removes the overhead cost barrier that often prevents smaller businesses from hiring a full-time digital marketing director and a team of experts. This innovative approach allows clients to benefit from a wide range of services—including social media marketing, content development, strategic planning, and corporate communications—while maintaining the flexibility to adjust their marketing strategies as needed.
Johannes's expertise in marketing communications, combined with his strong skills in writing, editing, and public speaking, enables him to craft compelling narratives that resonate with target audiences. His commitment to fostering meaningful connections between brands and consumers is evident in the key projects he undertakes, which often focus on enhancing brand visibility and engagement through tailored marketing strategies. As he continues to lead Paradigm Shift DM, Johannes remains passionate about empowering businesses to thrive in the digital landscape, ensuring they have the tools and support necessary to succeed.
