As the Senior Vice President of Marketing at PETA, Joel Bartlett is at the forefront of innovative strategies that leverage digital platforms to advocate for animal rights and social justice. With a deep-seated passion for these causes, Joel has successfully spearheaded numerous key projects that...
As the Senior Vice President of Marketing at PETA, Joel Bartlett is at the forefront of innovative strategies that leverage digital platforms to advocate for animal rights and social justice. With a deep-seated passion for these causes, Joel has successfully spearheaded numerous key projects that blend creativity with technology, making a significant impact in the nonprofit sector. His expertise in social media and online advocacy has enabled PETA to engage with diverse audiences, fostering a vibrant community of supporters who are passionate about animal welfare.
Joel's role involves not only crafting compelling narratives that resonate with the public but also utilizing cutting-edge online innovations to amplify PETA's message. His proficiency in email marketing and community outreach has been instrumental in driving campaigns that educate and mobilize supporters, while his background in gaming has inspired unique initiatives that gamify advocacy, making it more accessible and engaging for younger audiences. By integrating video games and online games into PETA's marketing strategy, Joel has opened new avenues for advocacy, allowing supporters to interact with animal rights issues in an immersive way.
In addition to his marketing acumen, Joel is a skilled copywriter and blogger, adept at creating content that informs and inspires action. His commitment to social justice extends beyond the digital realm, as he travels the world to connect with like-minded individuals and organizations, further enriching PETA's global outreach efforts. Through his leadership, Joel continues to push the boundaries of online marketing, ensuring that PETA remains a pioneering force in the fight for animal rights.
