Jocelyn Payne Atkinson, as the Founder and Chief Executive Officer of Silicone Arts Labs, is at the forefront of innovation in the cosmetics industry, particularly with her flagship product, Dermaflage. With a robust background in business planning and market research, Jocelyn has successfully positioned Dermaflage...
Jocelyn Payne Atkinson, as the Founder and Chief Executive Officer of Silicone Arts Labs, is at the forefront of innovation in the cosmetics industry, particularly with her flagship product, Dermaflage. With a robust background in business planning and market research, Jocelyn has successfully positioned Dermaflage as a disruptive force in the beauty sector by introducing the first topical filler designed to instantly conceal recessed imperfections such as scars and wrinkles. This groundbreaking product not only addresses common cosmetic concerns but also empowers users to feel more confident in their skin.
Under Jocelyn's leadership, Silicone Arts Labs is committed to developing innovative solutions that tackle some of the most challenging problems faced by beauty consumers today. Her expertise in product development and marketing strategy has been instrumental in creating a brand that resonates with both consumers and industry professionals alike. By leveraging her skills in competitive analysis and ethnography, Jocelyn ensures that Dermaflage meets the evolving needs of the market while maintaining a strong focus on customer relationship management (CRM) and brand development.
Jocelyn's educational background from the University of Virginia, combined with her extensive experience in B2C e-commerce and pricing strategy, positions her as a thought leader in the cosmetics industry. She is not only dedicated to enhancing the user experience through innovative product testing but also passionate about fostering a culture of creativity and collaboration within her team. As Silicone Arts Labs continues to grow, Jocelyn remains committed to pushing the boundaries of beauty technology, ensuring that her company remains a pioneer in corrective concealment solutions.
