Joan Mesquida is a highly experienced Senior Business Intelligence Developer at Expedia Group, bringing over a decade of expertise in data analytics and engineering across various sectors. In her current role, Joan manages two dynamic data engineering teams focused on the Marketing pillar, specifically in...
Joan Mesquida is a highly experienced Senior Business Intelligence Developer at Expedia Group, bringing over a decade of expertise in data analytics and engineering across various sectors. In her current role, Joan manages two dynamic data engineering teams focused on the Marketing pillar, specifically in Search Engine Marketing (SEM) and Paid Mobile App initiatives. Her leadership ensures that these teams effectively support data-driven decision-making across multiple marketing channels and verticals, providing critical insights that enhance Expedia Group's competitive edge in the travel industry.
Joan's proactive and business-driven approach to problem-solving has made her an invaluable asset to the organization. She collaborates closely with Product and Program teams, as well as other key stakeholders, to ensure seamless end-to-end visibility from business requirements to actionable insights. This collaborative effort not only streamlines processes but also fosters a culture of data-driven decision-making within the company.
Her technical proficiency spans a wide array of BI applications and database technologies, including Power BI, SQL Server Integration Services (SSIS), and Microsoft Azure. Joan is adept at employing Agile methodologies to drive project efficiency and team performance. Additionally, her experience with SSAS 2008 and MDX allows her to develop robust analytical solutions that cater to the evolving needs of the business. With her strong people management skills, Joan cultivates a collaborative environment that empowers her teams to excel, ultimately contributing to the overall success of Expedia Group's marketing strategies.
