Jeremy W. Winkler is a seasoned expert in SaaS pricing and monetization strategy at VMware, where he leverages over seven years of management consulting experience to enhance the offer-to-bill lifecycle for subscription services. In his current role, Jeremy spearheads cross-functional collaborations that bridge sales, finance,...
Jeremy W. Winkler is a seasoned expert in SaaS pricing and monetization strategy at VMware, where he leverages over seven years of management consulting experience to enhance the offer-to-bill lifecycle for subscription services. In his current role, Jeremy spearheads cross-functional collaborations that bridge sales, finance, IT, and business units, ensuring a cohesive approach to defining and implementing offer standards and service lifecycles. His strategic oversight encompasses the development of innovative payment methods and sales offer configurations, which are essential for optimizing customer engagement and driving revenue growth.
Jeremy's expertise extends to market analysis and cloud enterprise product marketing, where he employs rigorous market research and business analytics to inform pricing strategies that resonate with customer needs and industry trends. He is adept at designing workshops that foster collaboration among stakeholders, enabling the creation of tailored go-to-market (GTM) programs that enhance customer lifecycle management, retention, and renewals. His analytical skills, combined with a deep understanding of materials science and characterization, allow him to approach challenges with a unique perspective, ensuring that VMware remains competitive in the rapidly evolving SaaS landscape.
Through his commitment to continuous improvement and innovation, Jeremy is not only transforming pricing and packaging strategies but also driving VMware's mission to deliver exceptional value to its customers. His ability to navigate complex business environments and leverage data-driven insights positions him as a key player in shaping the future of SaaS monetization at VMware.
