As the Vice President of Business Development at FTSI Inc., Jenny Peel plays a pivotal role in shaping the company's growth trajectory through her extensive expertise in early-stage software and technology sales. With a strong focus on sales enablement and partnership development, Jenny manages a...
As the Vice President of Business Development at FTSI Inc., Jenny Peel plays a pivotal role in shaping the company's growth trajectory through her extensive expertise in early-stage software and technology sales. With a strong focus on sales enablement and partnership development, Jenny manages a substantial $25 million quota, leveraging her 15 years of experience in consulting and managing multi-million dollar projects to deliver results that consistently exceed expectations. Her strategic leadership has been instrumental in forming key partnerships that drive referral business, enhancing FTSI's market presence and competitive edge.
Jenny's innovative approach to building a digital sales process and pipeline has redefined how FTSI engages with clients and prospects. By defining product-market fit for new solutions and conducting thorough competitive research, she ensures that the company remains agile and responsive to market demands. Her responsibilities extend to crafting comprehensive sales enablement materials, including playbooks and workflows, which empower the sales team to operate with greater efficiency and effectiveness.
In addition to her sales acumen, Jenny is a skilled digital media communicator and online marketer, adept at utilizing SPSS and market research to inform strategic decisions. Her proficiency in email marketing and public relations further enhances her ability to connect with diverse audiences, driving engagement and fostering lasting relationships. With a passion for innovation and a commitment to excellence, Jenny Peel continues to be a driving force behind FTSI Inc.'s success in the competitive technology landscape.
