Jennifer Verges is a seasoned Media Planner at Morgan & Co., where she leverages over 15 years of extensive marketing experience to drive impactful media strategies for a diverse portfolio of clients. In her current role, Jennifer is responsible for orchestrating the day-to-day execution of...
Jennifer Verges is a seasoned Media Planner at Morgan & Co., where she leverages over 15 years of extensive marketing experience to drive impactful media strategies for a diverse portfolio of clients. In her current role, Jennifer is responsible for orchestrating the day-to-day execution of high-stakes media campaigns, employing her expertise in strategic planning and budget management to ensure that each project aligns with client objectives and delivers measurable results.
Her proficiency in negotiating media buys and managing budgets that range from mid-six to seven figures allows her to maximize the effectiveness of every dollar spent, ensuring optimal return on investment. Jennifer's strategic mindset is complemented by her ability to refine processes, which enhances operational efficiency and fosters seamless collaboration among cross-functional teams.
Throughout her career, she has successfully managed multiple campaigns across various industries, showcasing her adaptability and keen understanding of market dynamics. Her skills in paid media advertising, Google AdWords, and traditional media enable her to craft innovative strategies that resonate with target audiences. Jennifer is not only a problem solver but also a strong advocate for client services, utilizing her interpersonal skills to build lasting relationships that drive growth and success. With a passion for effective communication and a commitment to excellence, Jennifer Verges continues to be a pivotal force in the ever-evolving landscape of media planning at Morgan & Co.