As Vice President of Experience Design (XD) at Bottle Rocket, Jennifer Okamoto stands at the forefront of innovative product design, leading a dynamic team of 30 talented designers and researchers. With a robust background in UX, research, and service design, Jennifer excels in crafting user-centric...
As Vice President of Experience Design (XD) at Bottle Rocket, Jennifer Okamoto stands at the forefront of innovative product design, leading a dynamic team of 30 talented designers and researchers. With a robust background in UX, research, and service design, Jennifer excels in crafting user-centric solutions that not only meet but exceed client expectations across diverse industries, including healthcare, airlines, beauty, auto finance, and quick-service restaurants. Her strategic vision enables her to identify critical gaps in the market, allowing brands to effectively satisfy consumer needs while achieving their business objectives.
Jennifer's recent projects showcase her ability to blend creative strategy with data-driven insights, resulting in impactful design solutions that resonate with users. By managing the department's P&L, she ensures that project work remains profitable, fostering a culture of partnership and growth within her team. Her adept coordination between onshore and near-shore teams enhances collaboration and efficiency, driving successful outcomes on a global scale.
In addition to her leadership skills, Jennifer is well-versed in the latest trends in iOS and web content development, leveraging her expertise in social media marketing and online publishing to create engaging digital experiences. Her commitment to nurturing talent and promoting a culture of continuous learning empowers her team to push boundaries and innovate, making her a pivotal figure in the ever-evolving landscape of experience design. Jennifer Okamoto is not just a leader; she is a visionary who is shaping the future of product design at Bottle Rocket and beyond.