Jenna Petroff serves as the Director of Global External Communications at COPELAND, where she plays a pivotal role in shaping the company’s narrative and enhancing its brand reputation in the sustainable climate solutions sector. With her extensive background in marketing and communications, Jenna is adept...
Jenna Petroff serves as the Director of Global External Communications at COPELAND, where she plays a pivotal role in shaping the company’s narrative and enhancing its brand reputation in the sustainable climate solutions sector. With her extensive background in marketing and communications, Jenna is adept at multitasking and managing a diverse array of projects that span public relations, social media management, and strategic marketing initiatives. Her current focus revolves around collaborating with executive leadership and subject matter experts to craft compelling, newsworthy stories that resonate with both media outlets and target audiences.
Under Jenna's leadership, the external communications team has successfully implemented innovative media strategies that not only elevate COPELAND's visibility but also drive awareness and adoption of key programs and initiatives. She is instrumental in developing thought leadership content that positions COPELAND as a frontrunner in the climate solutions industry, leveraging her expertise in crisis communications and brand marketing to navigate complex narratives and enhance stakeholder engagement.
Jenna’s skills in social media marketing and online advertising are critical in amplifying COPELAND's message across various platforms, ensuring that the company remains at the forefront of discussions surrounding sustainability and climate action. Her strategic approach to event planning and fundraising further supports COPELAND's mission, creating opportunities for meaningful connections and partnerships. As a dynamic communicator, Jenna Petroff continues to make significant contributions to COPELAND's growth and reputation on a global scale, showcasing her commitment to driving impactful change in the industry.
