Jeff Kobil is a seasoned marketing professional with extensive expertise in both direct and digital marketing, currently serving as the Owner of Jeff Kobil Consulting. With a robust background that spans both the client and brokerage sides of the industry, Jeff has honed his skills...
Jeff Kobil is a seasoned marketing professional with extensive expertise in both direct and digital marketing, currently serving as the Owner of Jeff Kobil Consulting. With a robust background that spans both the client and brokerage sides of the industry, Jeff has honed his skills in customer acquisition, retention, and reactivation strategies across various sectors, including publishing, insurance, and subscription-based models. His deep understanding of DTC (Direct-to-Consumer) and B2B (Business-to-Business) marketing enables him to craft tailored solutions that drive measurable results for his clients.
At Jeff Kobil Consulting, Jeff focuses on leveraging advanced modeling techniques to optimize marketing efforts, ensuring that clients maximize their return on investment. His proficiency in database marketing and email marketing allows him to develop targeted campaigns that resonate with audiences, while his experience with direct mail and multi-channel marketing ensures a comprehensive approach to customer engagement. Jeff is particularly adept at forging strategic partnerships and utilizing co-ops, collaborating with analytic-focused companies to enhance data-driven decision-making.
Key projects under his leadership have included the development of innovative retention programs for subscription services and the implementation of lead generation strategies that significantly boost client acquisition rates. Jeff’s commitment to excellence and his passion for helping businesses thrive in a competitive landscape make him a trusted advisor for organizations looking to elevate their marketing strategies. With a keen eye for detail and a results-oriented mindset, Jeff Kobil is dedicated to empowering clients to achieve their marketing goals and drive sustainable growth.