Jeff Galligan is a seasoned professional in the beverage and food industries, currently serving as a Partner at NXTStep Advisory Group. With a robust background as a Certified Cicerone, Jeff brings a wealth of knowledge and expertise to the table, particularly in the realms of...
Jeff Galligan is a seasoned professional in the beverage and food industries, currently serving as a Partner at NXTStep Advisory Group. With a robust background as a Certified Cicerone, Jeff brings a wealth of knowledge and expertise to the table, particularly in the realms of alcoholic beverages and grocery sales. His role at NXTStep involves leveraging over 100 years of combined industry experience to guide clients through the complexities of bringing new or existing product concepts to market.
At NXTStep, Jeff is instrumental in key projects that focus on market entry strategies, product development, and pricing strategy. His proficiency in sales operations and marketing management allows him to craft tailored solutions that resonate with target audiences. Jeff's insights are particularly valuable in navigating the competitive landscape of the beverage industry, where understanding consumer trends and preferences is crucial. He utilizes data-driven approaches, often leveraging Nielsen analytics, to inform strategic decisions and optimize field marketing initiatives.
Jeff's passion for the beverage industry is evident in his commitment to helping clients "pull it all together." Whether it's launching a new craft beer or enhancing an existing product line, he ensures that every aspect of the process is meticulously planned and executed. His collaborative approach fosters strong partnerships with clients, empowering them to achieve their business goals while staying ahead of industry trends. With Jeff at the helm, NXTStep Advisory Group continues to be a trusted resource for innovative solutions in the ever-evolving food and beverage landscape.