Jeff Alderson is a seasoned professional in the field of educational technology, currently serving as the Online Learning Product Marketing lead at MathWorks. With a deep commitment to enhancing educational experiences for all students, including those with special needs, Jeff leverages his extensive background to...
Jeff Alderson is a seasoned professional in the field of educational technology, currently serving as the Online Learning Product Marketing lead at MathWorks. With a deep commitment to enhancing educational experiences for all students, including those with special needs, Jeff leverages his extensive background to develop innovative solutions that empower educators and learners alike. Based in Natick, Massachusetts, he actively engages with the local community, serving as a mentor and volunteer within the Natick Public Schools, where he champions initiatives that promote inclusive education.
In his role at MathWorks, Jeff is responsible for marketing cutting-edge educational products that streamline educator workflows, focusing on tools for content creation, hands-on learning, and assessment. One of his key achievements includes the successful launch of MATLAB Grader, an online assessment and autograding solution designed specifically for MATLAB code. This product has gained significant traction, being utilized by over 3,000 higher education institutions annually, thereby transforming the way educators assess student performance and providing immediate feedback to learners.
Jeff's expertise extends beyond product marketing; he possesses a robust skill set that includes social media strategy, process improvement, and web development, which he utilizes to enhance product visibility and user engagement. His proficiency in SQL and JavaScript further enables him to analyze user data and optimize marketing strategies effectively. Through his work at MathWorks, Jeff Alderson continues to make a meaningful impact on the educational landscape, ensuring that technology serves as a bridge to greater learning opportunities for all students.