Jeanne-Marlen Prell is a seasoned communication professional with over 17 years of experience, currently serving as the Communication Business Partner for Smart Infrastructure at Siemens in the Middle East. In this pivotal role, she spearheads the development and execution of comprehensive marketing communication strategies tailored...
Jeanne-Marlen Prell is a seasoned communication professional with over 17 years of experience, currently serving as the Communication Business Partner for Smart Infrastructure at Siemens in the Middle East. In this pivotal role, she spearheads the development and execution of comprehensive marketing communication strategies tailored to the unique dynamics of the region. Her expertise lies in crafting compelling narratives that resonate with diverse stakeholders, from industry leaders to local communities, thereby enhancing Siemens' brand presence and positioning in the competitive smart infrastructure landscape.
Jeanne-Marlen is particularly passionate about leveraging digital marketing and social media to drive engagement and demand generation. She has successfully led key projects that integrate innovative digital communication strategies, including influencer marketing and social media advertising, to amplify Siemens' message and reach targeted audiences effectively. Her proficiency in social selling and corporate social media management has enabled her to build strong relationships with key influencers and decision-makers, further solidifying Siemens' reputation as a thought leader in the smart infrastructure sector.
In addition to her strategic initiatives, Jeanne-Marlen plays a crucial role in positioning the division's CEO as a prominent figure in industry discussions, ensuring that Siemens remains at the forefront of conversations surrounding smart technologies and sustainable infrastructure solutions. Her commitment to excellence and her ability to adapt to the rapidly evolving digital landscape make her an invaluable asset to Siemens and a driving force behind the company's success in the Middle East.