Jeanne Lacour is a distinguished global communications executive and a creative storyteller, currently serving as a Trustee for the Institute for Public Relations (IPR). In this pivotal role, she is instrumental in fostering research and data-driven insights that enhance public relations and corporate communications practices....
Jeanne Lacour is a distinguished global communications executive and a creative storyteller, currently serving as a Trustee for the Institute for Public Relations (IPR). In this pivotal role, she is instrumental in fostering research and data-driven insights that enhance public relations and corporate communications practices. With a wealth of experience in highly matrixed organizations across regulated industries—such as Fortune 500 pharmaceutical, healthcare, financial services, insurance, and logistics—Jeanne brings a unique perspective to the IPR. Her expertise in corporate positioning and brand building is complemented by her crisis-tested approach to reputation management and issues management, making her an invaluable asset to the organization.
At the IPR, Jeanne is actively involved in key projects that aim to bridge the gap between academic research and practical application in the field of public relations. She champions initiatives that promote best practice-sharing among professionals, thereby driving business success through enhanced communication strategies. Her strategic leadership is evident in her ability to influence C-suite executives and executive committees, where she excels in crisis communications and message development. Jeanne’s commitment to advancing the profession is reflected in her focus on financial communications and internal communications, ensuring that organizations not only build brand awareness but also foster a culture of transparency and trust.
With a keen understanding of strategic planning and public relations, Jeanne Lacour is dedicated to empowering professionals in the industry to leverage insights and knowledge that lead to impactful communication outcomes. Her role as a Trustee at the IPR underscores her passion for elevating the standards of practice in public relations, ultimately contributing to the success of organizations in an ever-evolving landscape.
