Javier Rivera is a dynamic Marketing Director at Amgen, where he plays a pivotal role in shaping the marketing strategies for healthcare professionals (HCPs), consumers, and product launches within the biopharma sector. With a robust background in oncology, rare diseases, and inflammation, Javier has successfully...
Javier Rivera is a dynamic Marketing Director at Amgen, where he plays a pivotal role in shaping the marketing strategies for healthcare professionals (HCPs), consumers, and product launches within the biopharma sector. With a robust background in oncology, rare diseases, and inflammation, Javier has successfully navigated the complexities of marketing in a rapidly evolving industry. His current focus is on the launch planning and execution of innovative inflammation assets, where he has not only managed the lifecycle of these products but has also demonstrated exceptional leadership by developing a high-performing team of three professionals.
Under his guidance, Javier has led cross-functional teams through unprecedented market conditions, adapting commercialization models to meet the challenges posed by a dynamic healthcare landscape. His expertise in business analytics and market access has been instrumental in driving successful product launches and line extensions, ensuring that Amgen's offerings resonate with both HCPs and patients alike.
Javier's skills in agency relationship management and P&L management further enhance his ability to build organizational capability and optimize performance. His strategic approach to budget management and performance metrics has allowed him to deliver impactful marketing initiatives that align with Amgen's overarching goals. As a forward-thinking leader, Javier Rivera exemplifies the blend of creativity and analytical rigor necessary to thrive in the competitive biopharma market, making him an invaluable asset to Amgen's mission of transforming patient care.
