Javier Monterrosa is a dynamic B2B Marketing Lead at Found, where he leverages over seven years of experience in HealthTech and Higher Education to craft innovative, customer-centric strategies that resonate across diverse audiences. In his current role, Javier is at the forefront of developing and...
Javier Monterrosa is a dynamic B2B Marketing Lead at Found, where he leverages over seven years of experience in HealthTech and Higher Education to craft innovative, customer-centric strategies that resonate across diverse audiences. In his current role, Javier is at the forefront of developing and executing a comprehensive go-to-market (GTM) strategy that emphasizes lead generation and pipeline growth. His expertise in Account-Based Marketing (ABM) enables him to create targeted campaigns that not only attract high-value prospects but also foster long-term relationships with clients.
One of Javier's key projects involves building a robust pipeline forecast that aligns sales and marketing efforts, ensuring that both functions work in harmony to achieve shared goals. By managing full-funnel reporting, he drives visibility on campaign performance, allowing his team to quantify the return on investment (ROI) of their marketing initiatives. His proficiency in multi-channel marketing and search advertising further enhances his ability to optimize campaigns and maximize outreach.
Javier is passionate about pushing the boundaries of traditional marketing practices. He embraces innovative approaches, such as leveraging webinars and conferences to engage audiences in meaningful ways. His commitment to continuous improvement and data-driven decision-making positions him as a thought leader in B2B marketing strategy. As he navigates the ever-evolving landscape of digital marketing, Javier remains dedicated to delivering impactful results that drive growth and success for Found and its clients.